For the longest period, there has been a great divide, a strong boundary line between the fine high-end jewelry and the fashion jewelry pieces. The fine jewelry – made of gold, platinum, white gold or in some rare cases silver – has always been considered as a ‘timeless family heirloom’ or even an ‘investment’ by some. For the longest time, there was no concept of revamping or perking-up a gold necklace according to the seasonal trends or styles. Fine jewelry was cherished as something classic, exquisite, traditional and befitting for all times, occasions and ages. This was the very reason, sterling silver and semi-precious stones like zircons became immensely popular as fashion jewelry at the first place.
Young girls, who tried to keep up with the ever-changing trends, of course found it next to impossible to change their expensive fine jewelry pieces every time sapphire was out and rubies or garnets were in. Even royalty cannot do that! Enters sterling silver or gold-plated jewelry! While they are cheaper than the actual fine gold or platinum jewelry and precious gems or diamonds, they are sustainable and easier to replace with the changing trends.
However, it looks like the trends in fine high-end jewelry are changing after all. While, diamonds will always be a girl’s best friend, and there is no way a blue sapphire could be a befitting engagement stone ever, the creative directors and jewelry designers have finally started to incorporate the changing fashion trends in their fine jewelry collections as well. The recent fashion shows at Paris, Milan and New York are a testament to this fact. The models on the runway were seen flaunting trendy, edgy, very modernist and contemporary fine jewelry pieces – which almost makes you think that fine jewelry trends are getting a makeover after all now!
From the inclusion of geometrical patterns, to paying homage to postmodern skyscrapers and architecture, to revisiting the peripheries of far far-away lands to draw some inspiration, to the incorporation of cultural diversity – fashion brands like Gucci, Alexander McQueen, Yves St Lauren, and Van Cleef has done it all to bring in some contemporary uber-chic and unique vibe to their fine jewelry collection. It is safe to say that fine jewelry trends are changing big time on the runway.
Dior, Rose des Vents the new collection of jewelry designed by Victoire de Castellane
Collaborations are the modern-day style of drawing inspirations and even attract more customers on board – and this has also stirred the otherwise monotonous and conventional style of fine jewelry making. Various jewelry designer brands like Chopard, Ippolita, Chrome Hearts, and Messika have got super models and pop artists like Rihanna, Kendall Jenner, Bella and Gigi Hadid on board as celeb jewelry designers. These models bring in their personal style and aura into the brand’s existing style philosophy – for instance, Kendall came up with an entire line of diamond chokers with Ippolita.
This inclusion of models, creative artist from various art and cultural fields bring in new style vibes in the fine jewelry designing. Thus, there is an evident change in fine jewelry trends that can clearly be spotted on the fashion runways as well.
Researched and edited by Miraj Tahir